Creating Surveys: Introduction

Survey refers to the research method that involves asking a sample of people a set of pre-prepared questions on a single occasion in order to gather data about their opinions and behavior (Sage Research Methods). To gather meaningful data that will inform your research, it's essential to carefully plan, design, and test your survey. You can not just craft a few questions and ask people to respond.

Here are selected books reflecting the main principles and aspects of survey development for the research purposes. For more resources check out the Library discovery. Use keywords and Boolean operators to specify research field or aspects. Example: "survey" AND "Business".