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Science Communication

How to effectively communicate your research to science and non-science community

Oral / Podium Presentations

The standard form of presentation where the speaker(s) share details about their research questions, methodology, findings, applications, etc. and lasts between 15-30 minutes followed by panel discussions or Q&A. 

Basic steps: 

  • Know the objective of the event where you will do the presentation
  • Understand Your Audience
  • Define Your Objectives
  • Understand the conference type
  • Create a Clear Structure
  • Craft Engaging Content
  • Practice Time Management
  • Prepare for Q&A

PechaKucha

Originated in Tokyo, Japan where architects Astrid Klein and Mark Dytham created the format in 2003. It is 20 seconds x 20 slides (6 mins and 40 secs of presentation). "the sound of conversation" or "chit-chat" in Japanese; similar to Ignite (5 mins, 20 slides x 15 seconds) with slides automatically advances. 

How it works:

  • Topic - predetermined based on their interest
  • Images - an image free of text, minimal captions, infographics should be brief giving the audience enough time to read before the next slide advances; video art may be added. 
  • Rules - almost similar rules in haiku (3 lines = 5/7/5 syllable count); time is of the essence; you cant halt, return, or skip slide. 

Tips: 

  • Choose a good topic.
  • Start with an outline.
  • Be concise. 
  • Choose and use images wisely. 
  • Practice. 

Lightning Talks

These are bite-sized bits of science that showcase the essence of the research (e.g. 3MT). It can be engaging, at their best, quick talks ca get an audience to engage with a wide variety of topics in a short amount of time. However, if not done well, it can bring more chaos than light as "too many people talking, too fast can lead to total cognitive fatigue."

Tips: 

  • Start strong. 
  • Tell a story. 
  • Pace yourself. 
  • Keep slides simple. 
  • Practice. 
  • Seek honest feedback. 
  • Know your audience. 

References

MasterClass.(2021, Sep. 11). How pechakucha works: Tips for pechakucha presentations. MasterClass. https://www.masterclass.com/articles/pechakucha-explained

Nair, A. (2024, Mar. 20). Beyond the podium: Understanding the differences in conference and academic presentations. Enago Academy. https://www.enago.com/academy/academy-types-of-conference-presentations/

Woolston, C. (2021, Jun. 23). Lightning talks: Science in 5 minutes or less. Nature 594, S49-S51. https://www-nature-com.ezproxy.nu.edu.kz/articles/d41586-021-01674-9

 

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